Thoughtful Support for

Gatherings & Growing Ideas

Behind every beautiful gathering or thriving business is a clear structure and steady coordination. Story & Soil Co. helps organize the details, guide the process, and bring ideas to life with care.

Services & Pricing Guide here

Services

Event Coordination

Behind every beautiful gathering is thoughtful preparation. We coordinate vendors, timelines, and the many moving pieces so your celebration unfolds naturally, allowing you to welcome guests and enjoy the moment.

  • STARTS AT: $750 / Event

    WHO IT’S FOR: Designed for couples or hosts who have planned their event but want a professional to run the day smoothly.

    WHAT’S INCLUDED

    • One planning meeting before your event

    • Review of vendor contracts and timeline

    • Customized event timeline

    • Vendor confirmations the week of your event

    • Coordination of vendor arrival and setup

    • Oversight of ceremony or event flow

    • Problem-solving behind the scenes

    • Up to 6 hours of on-site coordination

    COVERAGE: Up to 8 hours on-site

    $75 Per Additional hour available as needed.

  • STARTS AT: $2,000 / Event

    WHO IT’S FOR: For clients who want guidance through the entire planning process, from concept to celebration.

    WHAT’S INCLUDED

    Everything in Day-Of Coordination, plus:

    • Initial planning consultation

    • Budget planning and tracking

    • Vendor recommendations and sourcing

    • Vendor contract coordination

    • Venue layout and floor planning

    • Timeline and planning calendar creation

    • Monthly planning check-in

    • Guest flow and logistics design

    • Event week coordination with all vendors

    • Full event management and execution

    COVERAGE: Up to 10 hours on-site

  • Rehearsal Coordination - $250
    Lead the rehearsal to ensure everyone understands the ceremony process.

    Event Design Consultation - $200
    Guidance on layout, guest experience, and visual flow.

    Vendor Management - $300
    Coordination and communication with all vendors throughout the planning process.

    Event Timeline Creation - $150
    Detailed professional run-of-show document for vendors and event staff.

    Note: Story & Soil focuses on coordination, logistics, and hospitality flow.
    Services such as catering, photography, florals, rentals, and décor are booked separately through trusted vendors.

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Gathering Planning

Sometimes all you need is a little guidance to bring your ideas together. We help shape the layout, timeline, and vendor recommendations so your gathering feels intentional and well prepared.

  • STARTS AT: $250

    WHO IT’S FOR: Small celebrations, dinners, showers, and rehearsal gatherings. Hosts who want planning guidance but will manage the event themselves. Anyone looking for thoughtful direction before the big day arrives.

    $75 Per Additional hour available as needed.

    • One planning consultation

    • Layout and flow suggestions

    • Vendor recommendations

    • Timeline outline for your event

    • Guidance on guest experience and logistics

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Project Coordination

Great ideas often need a little structure to take root. We help organize timelines, communication, and moving parts so projects and initiatives can grow with clarity and momentum.

  • STARTS AT: $75 / Hour

    WHO IT’S FOR: Small businesses launching new ideas or events. Organizations coordinating community programs. Teams that need help organizing projects and staying on track.

    • Project timeline development

    • Task and deliverable tracking

    • Vendor or partner coordination

    • Communication and follow-up support

    • Progress check-ins

    Project coordination provides organizational support but does not replace legal, accounting, or licensed professional services.

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Systems & Operational Support

Behind every thriving business are thoughtful systems that keep things running smoothly. We help create workflows, documentation, and tools that make day-to-day operations easier to manage.

  • STARTS AT: $80 / Hour

    WHO IT’S FOR: Service businesses feeling overwhelmed by operations. Venues needing organized systems for events and staff. Owners ready to bring clarity and structure to their workflows.

    • Workflow and process evaluation

    • SOP creation and documentation

    • Operational organization

    • Tool and platform guidance

    • Implementation support for systems and processes

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Wine & Hospitality Experiences

With WSET Level 2 wine training and years in hospitality, we help create memorable experiences through wine education, thoughtful pairings, and engaging gatherings.

  • STARTS AT: $175

    WHO IT’S FOR: Wine tastings and educational gatherings. Hosts planning wine dinners or special celebrations. Venues and organizations interested in curated wine experiences or hosting events like SINGO.

    • Wine pairing guidance for menus or events

    • Wine education or tasting hosting

    • Assistance selecting wines for gatherings

    • Guest-friendly wine explanations and education

    • Hosted experiences for tastings or special events

    Important Notes: Wine is purchased and supplied by the host, venue, or retailer.
    Story & Soil Co. provides     hosting, education, and experience design, but does not sell or supply alcohol.

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Planning Conversation

Every project or gathering begins with a conversation. This is a relaxed opportunity to talk through your ideas, ask questions, and see how we might bring things together.

  • STARTS AT: First 30 minutes are on me
    Additional time: $60 / Hour

    WHO IT’S FOR: Anyone exploring event or project support. Hosts who want guidance before committing to a plan. Business owners are looking for operational clarity.

    If we move forward with coordination services, your planning conversation may be applied toward your package.

    • 30-minute introductory conversation

    • Opportunity to discuss your gathering or project

    • Initial guidance and next steps

    • Space to determine if we’re the right fit to work together

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Event Coordination Like tending a garden before it blooms, we organize the timelines, vendors, and details behind the scenes so your wedding or gathering unfolds with ease, from the first warm welcome to the final toast of the evening.

Project Coordination
We help organize timelines, moving parts, and communication so projects, launches, and community programs move forward with clarity and momentum.

Gathering Design & Planning
From layout guidance to trusted vendor recommendations and timeline planning, we help bring the moving pieces together so your gathering feels seamless and well cared for.

Digital Presence & Visibility
Helping gatherings, venues, and service businesses show up clearly online. From website guidance to content planning, we support the tools and messaging that help guests and clients discover what you offer.

Wine & Hospitality Experiences
With WSET Level 2 wine training and years in hospitality, we help shape thoughtful food and wine pairings, menu recommendations, and memorable guest experiences for gatherings, tastings, and special events.

Systems & Operational Support
We help create workflows, documentation, and organizational tools that reduce overwhelm and make day-to-day operations easier.

Event Coordination FAQ’s

  • Day-Of Coordination is designed for clients who have already planned their event but want a professional to manage logistics on the event day. This includes timeline management, vendor coordination, guest flow oversight, and troubleshooting so the host can focus on guests.

    Full Event Coordination includes support throughout the planning process as well as event-day management. This may include planning meetings, timeline development, vendor coordination, layout planning, and logistical preparation leading up to the event.

  • For weddings with 100 or more guests, Full Event Coordination should ideally be booked 6–12 months before the wedding date.

    This planning window allows time for vendor coordination, timeline development, layout planning, and thoughtful preparation so the event flows smoothly.

    Shorter timelines may sometimes be accommodated depending on availability and the complexity of the event.

  • Day-Of Coordination should typically be scheduled 4–8 weeks before the event date to allow time to review vendor contracts, finalize the timeline, and prepare for event logistics.

  • Payments are managed through HoneyBook, a secure client management platform used by many professional service providers. HoneyBook allows clients to review service agreements, receive invoices, and submit payments through a secure online system.

    Event and project dates are reserved once a service agreement is signed and the retainer payment is received. Remaining balances are scheduled according to the service agreement and event timeline.

    Clients can submit payments through HoneyBook using a credit card, debit card, or ACH bank transfer, and a confirmation receipt is automatically provided once payment is completed.

    HoneyBook uses industry-standard encryption and secure payment processing to protect client information.

  • At Booking - 50% non-refundable retainer

    30 Days Before Event - Remaining 50% due

    Retainers are non-refundable because they secure time on the calendar and begin planning work. Events canceled within 30 days may still be responsible for the remaining balance, depending on the preparation already completed.

  • Story & Soil works with a variety of events, including:

    • Weddings and receptions

    • Rehearsal dinners

    • Private celebrations

    • Wine dinners and tastings

    • Community events

    • Corporate gatherings

    • Educational workshops

  • Story & Soil focuses on coordination and planning services. While vendor recommendations may be offered based on experience, all vendor contracts remain between the client and the vendor.

  • Story & Soil coordinates the timeline and logistics of setup and breakdown and works with vendors and venue staff to ensure the process runs smoothly. Physical setup tasks may be handled by venue staff, vendors, or hired assistants, depending on the event.

  • Event coordination packages include a set number of on-site coordination hours, which will be outlined during the planning process. Additional hours may be added if needed.

  • Part of event coordination is anticipating and managing unexpected situations. The coordinator’s role is to help resolve issues quickly and discreetly so the event continues smoothly.

  • No. Story & Soil does not provide legal advice or legal services. Clients should consult a licensed attorney for legal matters.

  • No. Vendor agreements are between the client and the vendor.

  • Story & Soil coordinates vendors and timelines, but cannot guarantee vendor performance or service quality.

  • No. Wine and alcohol must be purchased and supplied by the host, venue, or licensed retailer.

  • Depending on the venue and event type, event insurance may be recommended and should be purchased by the event host.

  • Yes. Services may be tailored depending on the needs of the event, project, or organization.

Gathering Planning FAQs

  • Gathering Planning is a consultation service designed for smaller events where the host would like professional guidance in organizing the event, but plans to manage the event themselves.

    This service may include timeline suggestions, layout planning, vendor recommendations, and preparation support.

  • Gathering Planning and coordination are typically scheduled 4–8 weeks before the gathering. This allows time to review the event plans, organize the timeline, and finalize key details before the event.

    Shorter timelines may be accommodated depending on availability.

  • Gathering Planning works well for:

    • Dinner parties

    • Bridal or baby showers

    • Small celebrations

    • Community gatherings

    • Hosted wine or food experiences

  • Wine & Hospitality Experiences may include:

    • guided wine tastings
    • wine education sessions
    • wine and food pairing discussions
    • curated hospitality experiences

    These experiences are designed to make wine approachable and engaging for guests. Story & Soil reserves the right to decline alcohol service if age verification cannot be confirmed.

  • No. Story & Soil does not purchase, sell, or supply wine.

    Wine must be purchased and supplied by the host, venue, or licensed retailer in accordance with local laws.

  • Yes. Wine tasting experiences are intended for guests 21 years of age or older in accordance with Texas alcohol service laws.

    Wine must be supplied by the host, venue, or licensed retailer, and Story & Soil provides hosting and educational guidance.

    Chelsea Jackson-Melton maintains an up-to-date TABC certification for responsible alcohol service.

    Story & Soil reserves the right to decline alcohol service if age verification cannot be confirmed.

  • Chelsea Jackson-Melton holds the WSET Level 2 Award in Wines and has professional experience working in hospitality and wine education environments.

  • Yes. Chelsea maintains an up-to-date TABC certification for responsible alcohol service.

  • Yes. Wine pairing consultation services are available to help hosts or chefs select wines that complement a menu or dining experience.

  • Yes. Wine experiences may be hosted at private residences, venues, or event spaces as long as wine is supplied by the host or venue. description

Project Coordination FAQs

  • Project Coordination helps businesses and organizations organize timelines, vendors, and moving pieces so projects move efficiently from idea to execution.

    This service focuses on organization and coordination, not executive leadership responsibilities.

  • Examples include:

    • event programs or series

    • hospitality initiatives

    • small business launches

    • community projects

    • vendor coordination for initiatives

  • Projects typically begin with a planning conversation to understand the project scope, timeline, and priorities. Coordination services are then provided on an hourly basis depending on the needs of the client.

  • Project coordination may include communication coordination between stakeholders, but Story & Soil does not act as an employer or HR manager for client organizations.

Systems & Operational FAQs

  • This service helps businesses improve internal organization by evaluating workflows, documenting processes, and implementing systems that support efficient daily operations.

  • Examples include:

    • operational workflows

    • event planning systems

    • SOP documentation

    • process checklists

    • coordination systems for teams

  • SOP stands for Standard Operating Procedure, which is a documented process outlining how tasks and workflows should be performed within a business.

    SOPs help create consistency and make training new team members easier.

  • Story & Soil may provide guidance on tools and platforms, but software purchasing, licensing, and management remain the responsibility of the client.

  • No. Story & Soil does not provide legal advice or legal services. Clients should consult a licensed attorney for legal matters.

  • No. Story & Soil does not provide accounting, tax preparation, or financial advisory services.

    However, basic budget tracking and expense organization may be supported as part of event coordination.

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